DOWNLOAD NOW »
In 1997, Bill Gates famously said "Content is king." Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.The Digital Crown walks you through the essentials of crafting great content: the fundamentals of branding, messaging, business goal alignment, and creating portable, mobile content that is future-ready. Systems create freedom, and within this book you’ll learn the seven critical rules to align your internal and external content processes, including putting your audience first, involving stakeholders early and often, and creating multidisciplinary content teams. Complete with case studies and experience drawn directly from global content projects, you are invited to observe the inner workings of successful content engagements. You’ll learn how to juggle the demands of IT, design, and content teams, while acquiring all the practical tools you need to devise a roadmap for connecting and engaging with your customers. This is your next step on the journey to creating and managing winning content to engage your audience and keep them coming back for more. Discover easy-to-follow, simple breakdowns of the major ideas behind engaging with your customer Learn both the theoretical and practical applications of content and communication on-line Maximize on the case studies and real-world examples, enabling you to find the best fit for your own business
An Intro to the WatchKit Framework, Glances, and Notifications
Author: Jon Manning,Paris Buttfield-Addison
Publisher: "O'Reilly Media, Inc."
DOWNLOAD NOW »
Apple Watch is the sort of science-fiction gadget that people used to dream about as kids. What kinds of apps do you envision for this new device? If you’re comfortable using OS X, Xcode, and iOS—and familiar with Swift—this concise book shows you the basics of building your own apps for this wrist-mounted computer with Apple’s WatchKit framework. You’ll learn what an Apple Watch is, what it isn’t, and how and why people might interact with apps you build for it. This practical guide also examines the type of apps most suitable for this device, and shows you how to be a good citizen in the iOS/Watch ecosystem. Learn the Watch app lifecycle, and understand how these apps interact with the user’s iPhone Build a Watch app and its iOS counterpart by adding controls, working with multiple screens, and sharing data Design a simple glance, the non-interactive Watch component that provides quick-look information Add functionality to the notification system, including actionable items, and display them on the Watch face Design and build complications, Watch-face gadgets that can display quick snapshots of information, including future events with Time Travel
DOWNLOAD NOW »
In the twenty-fourth century, a scout ship from Earth discovers the ancient Keltic empire and, amid treachery, magic, and intrigue, could tip the balance in a power struggle of galactic dimensions
The 4-Step Plan to Break Your Tech Addiction and Regain Balance in Your Life
Author: Daniel Sieberg
DOWNLOAD NOW »
An Emmy Award-nominated online anchor for ABC News Now and former CNN technology correspondent outlines a 28-day plan for reducing unhealthy overuse of technology while enabling more moderate levels of use that can promote self-control and optimal benefits. Original.
Stuxnet and the Launch of the World's First Digital Weapon
Author: Kim Zetter
DOWNLOAD NOW »
Top cybersecurity journalist Kim Zetter tells the story behind the virus that sabotaged Iran’s nuclear efforts and shows how its existence has ushered in a new age of warfare—one in which a digital attack can have the same destructive capability as a megaton bomb. In January 2010, inspectors with the International Atomic Energy Agency noticed that centrifuges at an Iranian uranium enrichment plant were failing at an unprecedented rate. The cause was a complete mystery—apparently as much to the technicians replacing the centrifuges as to the inspectors observing them. Then, five months later, a seemingly unrelated event occurred: A computer security firm in Belarus was called in to troubleshoot some computers in Iran that were crashing and rebooting repeatedly. At first, the firm’s programmers believed the malicious code on the machines was a simple, routine piece of malware. But as they and other experts around the world investigated, they discovered a mysterious virus of unparalleled complexity. They had, they soon learned, stumbled upon the world’s first digital weapon. For Stuxnet, as it came to be known, was unlike any other virus or worm built before: Rather than simply hijacking targeted computers or stealing information from them, it escaped the digital realm to wreak actual, physical destruction on a nuclear facility. In these pages, Wired journalist Kim Zetter draws on her extensive sources and expertise to tell the story behind Stuxnet’s planning, execution, and discovery, covering its genesis in the corridors of Bush’s White House and its unleashing on systems in Iran—and telling the spectacular, unlikely tale of the security geeks who managed to unravel a sabotage campaign years in the making. But Countdown to Zero Day ranges far beyond Stuxnet itself. Here, Zetter shows us how digital warfare developed in the US. She takes us inside today’s flourishing zero-day “grey markets,” in which intelligence agencies and militaries pay huge sums for the malicious code they need to carry out infiltrations and attacks. She reveals just how vulnerable many of our own critical systems are to Stuxnet-like strikes, from nation-state adversaries and anonymous hackers alike—and shows us just what might happen should our infrastructure be targeted by such an attack. Propelled by Zetter’s unique knowledge and access, and filled with eye-opening explanations of the technologies involved, Countdown to Zero Day is a comprehensive and prescient portrait of a world at the edge of a new kind of war.
DOWNLOAD NOW »
The Sultan found her irresistible. The Chief Eunuch wanted to use her to his own ends. Jealous rivals plotted her demise. Can an innocent former convent girl survive in such a strange and dangerous world? In a tale deeply enmeshed in the histories of two of the world’s greatest empires, The French Sultana continues the true story of Aimée Dubucq de Rivery and her cousin Rose who were both destined to be queens... one beside the Emperor Napoleon and the other from behind the thrones of three consecutive sultans of the Ottoman Empire. The saga spans two continents from the decadent aristocratic courts of pre-revolutionary France, to the unimaginable opulence and deadly intrigues inside forbidden Turkish harem walls. Publisher's Note: This is an extraordinarily well-researched novel that is true to the period. As such, there is explicit sexual and violent content that, while typical to the era, is most appropriate for adult readers. The Veil and the Crown, in series order: The Stolen Girl The French Sultana “I felt as if the book had been written originally in French during the 18th century...as if the author had remembered and translated it into English, keeping the exact tone of the original account, with detailed description of the places, manners, clothing, tastes and smells transporting me into the actual moment and location of each scene, making me feel like I was immersed in a film instead of a book.” Fredric Lehrman, author of The Sacred Landscape
DOWNLOAD NOW »
A guide for the Apple watch covers the technology's many features, designs, and parts, including setting customizable alarms, tracking fitness and health goals, playing podcasts and audiobooks, and sending and receiving messages.
DOWNLOAD NOW »
In Uneasy Lies the Crown, the thrilling new mystery in Tasha Alexander's bestselling series, Lady Emily and her husband Colin must stop a serial killer whose sights may be set on the new king, Edward VII. On her deathbed, Queen Victoria asks to speak privately with trusted agent of the Crown, Colin Hargreaves, and slips him a letter with one last command: Une sanz pluis. Sapere aude. “One and no more. Dare to know.” The year is 1901 and the death of Britain’s longest-reigning monarch has sent the entire British Empire into mourning. But for Lady Emily and her dashing husband, Colin, the grieving is cut short as another death takes center stage. A body has been found in the Tower of London, posed to look like the murdered medieval king Henry VI. When a second dead man turns up in London's exclusive Berkeley Square, his mutilated remains staged to evoke the violent demise of Edward II, it becomes evident that the mastermind behind the crimes plans to strike again. The race to find the killer takes Emily deep into the capital’s underbelly, teeming with secret gangs, street children, and sleazy brothels—but the clues aren’t adding up. Even more puzzling are the anonymous letters Colin has been receiving since Victoria's death, seeming to threaten her successor, Edward VII. With the killer leaving a trail of dead kings in his wake, will Edward be the next victim?
DOWNLOAD NOW »
In this timely and essential book that offers a fresh take on the qualms of modern day life, Professor Alan Lightman investigates the creativity born from allowing our minds to freely roam, without attempting to accomplish anything and without any assigned tasks. We are all worried about wasting time. Especially in the West, we have created a frenzied lifestyle in which the twenty-four hours of each day are carved up, dissected, and reduced down to ten minute units of efficiency. We take our iPhones and laptops with us on vacation. We check email at restaurants or our brokerage accounts while walking in the park. When the school day ends, our children are overloaded with “extras.” Our university curricula are so crammed our young people don’t have time to reflect on the material they are supposed to be learning. Yet in the face of our time-driven existence, a great deal of evidence suggests there is great value in “wasting time,” of letting the mind lie fallow for some periods, of letting minutes and even hours go by without scheduled activities or intended tasks. Gustav Mahler routinely took three or four-hour walks after lunch, stopping to jot down ideas in his notebook. Carl Jung did his most creative thinking and writing when he visited his country house. In his 1949 autobiography, Albert Einstein described how his thinking involved letting his mind roam over many possibilities and making connections between concepts that were previously unconnected. With In Praise of Wasting Time, Professor Alan Lightman documents the rush and heave of the modern world, suggests the technological and cultural origins of our time-driven lives, and examines the many values of “wasting time”—for replenishing the mind, for creative thought, and for finding and solidifying the inner self. Break free from the idea that we must not waste a single second, and discover how sometimes the best thing to do is to do nothing at all.
DOWNLOAD NOW »
In Robin McKinley’s Newbery Medal–winning novel, an outcast princess must earn her birthright as a hero of the realm Aerin is an outcast in her own father’s court, daughter of the foreign woman who, it was rumored, was a witch, and enchanted the king to marry her. She makes friends with her father’s lame, retired warhorse, Talat, and discovers an old, overlooked, and dangerously imprecise recipe for dragon-fire-proof ointment in a dusty corner of her father’s library. Two years, many canter circles to the left to strengthen Talat’s weak leg, and many burnt twigs (and a few fingers) secretly experimenting with the ointment recipe later, Aerin is present when someone comes from an outlying village to report a marauding dragon to the king. Aerin slips off alone to fetch her horse, her sword, and her fireproof ointment . . . But modern dragons, while formidable opponents fully capable of killing a human being, are small and accounted vermin. There is no honor in killing dragons. The great dragons are a tale out of ancient history. That is, until the day that the king is riding out at the head of an army. A weary man on an exhausted horse staggers into the courtyard where the king’s troop is assembled: “The Black Dragon has come . . . Maur, who has not been seen for generations, the last of the great dragons, great as a mountain. Maur has awakened.”
DOWNLOAD NOW »
From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy. We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs. MIT’s Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives. In the tradition of agenda-setting classics like Clay Christensen’s The Innovator’s Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.
DOWNLOAD NOW »
In this extended edition of #1 New York Times best-selling author Melissa de la Cruz's dazzling tale of glamour, enchantment, and betrayal, love is risked and lives are lost in a desperate battle to save the kingdom from a devious foe determined to control the empire. Once, they were inseparable, just two little girls playing games in a formidable castle. Now Princess Marie-Victoria, heir to the mightiest empire in the world, and Aelwyn Myrddyn, a bastard mage, face vastly different futures. As the annual London season begins—a whirlwind of wealth and magic marked by lavish parties and gorgeous girls vying for the attention of young royals—the talk of the town is Ronan Astor, a social-climbing American with only her beauty to recommend her. After falling for a handsome rogue on the voyage over, she must balance her desire for love with her duty to save her family's position. Meanwhile, Isabelle of Orleans finds herself cast aside by Leopold, heir to the Prussian crown, in favor of a political marriage to Marie-Victoria. Isabelle is bent on reclaiming what is hers, but Marie doesn't even want Leopold—she lost her heart long ago to a boy she will never be able to have. Desperate to escape a life without love, Marie turns to Aelwyn, and the girls form a perilous plan that endangers the fate of the monarchy.
The Essential Guide to Language in the BuzzFeed Age
Author: Emmy J. Favilla
Publisher: Bloomsbury Publishing USA
Category: Language Arts & Disciplines
DOWNLOAD NOW »
A World Without "Whom" is Eats, Shoots & Leaves for the internet age, and BuzzFeed global copy chief Emmy Favilla is the witty go-to style guru of webspeak. As language evolves faster than ever before, what is the future of "correct" writing? When Favilla was tasked with creating a style guide for BuzzFeed, she opted for spelling, grammar, and punctuation guidelines that would reflect not only the site's lighthearted tone, but also how readers actually use language IRL. With wry cleverness and an uncanny intuition for the possibilities of internet-age expression, Favilla makes a case for breaking the rules laid out by Strunk and White: A world without "whom," she argues, is a world with more room for writing that's clear, timely, pleasurable, and politically aware. Featuring priceless emoji strings, sidebars, quizzes, and style debates among the most lovable word nerds in the digital media world--of which Favilla is queen--A World Without "Whom" is essential for readers and writers of virtually everything: news articles, blog posts, tweets, texts, emails, and whatever comes next . . . so basically everyone.
DOWNLOAD NOW »
Two men who hate each other. One impossible mission. A legend in the making. Hadrian Blackwater, a warrior with nothing to fight for, is paired with Royce Melborn, a thieving assassin with nothing to lose. Hired by an old wizard, they must steal a treasure that no one can reach. The Crown Tower is the impregnable remains of the grandest fortress ever built and home to the realm's most prized possessions. But it isn't gold or jewels that the wizard is after, and if he can just keep them from killing each other, they just might succeed. Chronological Order The Crown Tower (Riyria Chronicles #1) The Rose and the Thorn (Riyria Chronicles #2) Theft of Swords (Riyria Revelations #1 & #2): contains The Crown Conspiracy & Avempartha Rise of Empire (Riyria Revelations #3 & #4): contains Nyphron Rising & The Emerald Storm Heir of Novron (Riyria Revelations #5 & #6): contains Wintertide & Percepliquis *** Fantasy Faction's Top 10 Anticipated Books for 2013 ****** BestFantasyBooks.com Most Anticipated Books of 2013 ****** Ranting Dragon's 50 Fantasy & Sci-Fi Novels to Look Forward to in 2013 ***
DOWNLOAD NOW »
TV Outside the Box: Trailblazing in the Digital Television Revolution explores the new and exploding universe of on-demand, OTT (Over the Top) networks: Netflix, Amazon, Hulu, Crackle, CW Seed, Vimeo, AwesomenessTV, and many more. Featuring in-depth conversations with game-changing content creators, industry mavericks, and leading cultural influencers, TV Outside the Box is essential reading for anyone interested in the dynamics of a global media revolution – while it’s happening. Readers will discover: How the new "disruptors" of traditional television models are shaping the future of the television and feature film business. You’ll hear directly from the visionaries behind it all – from concept genesis to predictions for the future of streaming platforms; their strategies for acquisitions and development of new original content; and how the revolution is providing unprecedented opportunities for both established and emerging talent. What’s different about storytelling for the progressive, risk-taking networks who are delivering provocative, groundbreaking, binge-worthy content, without the restraints of the traditional, advertiser-supported programming model. Through interviews with the showrunners, content creators, and producers of dozens of trailblazing series – including Orange Is the New Black, House of Cards, Transparent, and many more – you’ll learn how and why the best and the brightest TV content creators and filmmakers are defining the new digital entertainment age – and how you can, too.
DOWNLOAD NOW »
Master your new smartwatch quickly and easily with this highly visual guide Teach Yourself VISUALLY Apple Watch is a practical, accessible guide to mastering the powerful features and functionality of your new smartwatch. For Apple devotees and new users alike, this easy-to-follow guide features visually rich tutorials and step-by-step instructions that show you how to take advantage of all of the Apple watch's capabilities. You'll learn how to track your health, control household devices, download and install apps, sync your music, sync other Apple devices, and efficiently use the current OS. The visually driven instruction style dovetails perfectly with the visual cue-based OS, helping you master the basic features and explore the more advanced functionality and most commonly associated accessories. The Apple Watch is the latest addition to Apple's family of mobile devices, featuring the latest in consumer wearable tech. This guide is your expert, visual reference for unlocking all the features of your Apple Watch. Learn the features visually with 400 full-color screen shots Master the basic Apple Watch functions and customize your settings Get optimal performance from your smartwatch with expert tips Find the best apps and services to fit your personal needs The Apple Watch's graphics-intensive touch interface is perfect for visual learners, and this guide mirrors that feature with a highly visual approach to using both the OS and the device itself. With full coverage, plenty of screen shots, and expert tips and tricks, Teach Yourself VISUALLY Apple Watch is the companion you cannot be without.
How to Create an Agile Business in the Digital Age
Author: Simon Hayward
Publisher: Kogan Page Publishers
Category: Business & Economics
DOWNLOAD NOW »
The Agile Leader exposes how leaders can safely guide their teams to organizational stability and prosperity through agile leadership and building an agile culture. With the rise of political unrest, protectionism and economic uncertainties, business leaders have to assess, react and implement strategies rapidly and with enough responsiveness to re-calibrate their efforts should circumstance change. When presented with key moments of choice, agility allows them to move quickly and responsively, and offer coping strategies for this unprecedented rate of change. By adopting agile ways of working that focus on facilitating mental agility, ruthlessly prioritizing, devolving decision-making, and investing in customer research, leaders will allow organizational learning and drive innovation, thus enabling their teams to flourish in this new uncertain world. With globally diverse and exciting case studies from top businesses including the British Fashion Council, Standard Chartered and Three, Dr Simon Hayward distills years of leadership research and consultancy work into an actionable agile leadership programme, which will deliver effective results for your business. The Agile Leader is an invaluable book for leaders looking to adapt and continuously evolve to match a complex business world.
How High-Tech Tools Profile, Police, and Punish the Poor
Author: Virginia Eubanks
Publisher: St. Martin's Press
Category: Social Science
DOWNLOAD NOW »
The New York Times Book Review: "Riveting." Naomi Klein: "This book is downright scary." Ethan Zuckerman, MIT: "Should be required reading." Dorothy Roberts, author of Killing the Black Body: "A must-read." Astra Taylor, author of The People's Platform: "The single most important book about technology you will read this year." Cory Doctorow: "Indispensable." A powerful investigative look at data-based discrimination—and how technology affects civil and human rights and economic equity The State of Indiana denies one million applications for healthcare, foodstamps and cash benefits in three years—because a new computer system interprets any mistake as “failure to cooperate.” In Los Angeles, an algorithm calculates the comparative vulnerability of tens of thousands of homeless people in order to prioritize them for an inadequate pool of housing resources. In Pittsburgh, a child welfare agency uses a statistical model to try to predict which children might be future victims of abuse or neglect. Since the dawn of the digital age, decision-making in finance, employment, politics, health and human services has undergone revolutionary change. Today, automated systems—rather than humans—control which neighborhoods get policed, which families attain needed resources, and who is investigated for fraud. While we all live under this new regime of data, the most invasive and punitive systems are aimed at the poor. In Automating Inequality, Virginia Eubanks systematically investigates the impacts of data mining, policy algorithms, and predictive risk models on poor and working-class people in America. The book is full of heart-wrenching and eye-opening stories, from a woman in Indiana whose benefits are literally cut off as she lays dying to a family in Pennsylvania in daily fear of losing their daughter because they fit a certain statistical profile. The U.S. has always used its most cutting-edge science and technology to contain, investigate, discipline and punish the destitute. Like the county poorhouse and scientific charity before them, digital tracking and automated decision-making hide poverty from the middle-class public and give the nation the ethical distance it needs to make inhumane choices: which families get food and which starve, who has housing and who remains homeless, and which families are broken up by the state. In the process, they weaken democracy and betray our most cherished national values. This deeply researched and passionate book could not be more timely.
DOWNLOAD NOW »
“A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves. Praise for The Content Trap “Today, to some extent, every company is a media company, but Anand emphasizes that it’s not just about the content you create; it’s the connections you make that matter—the platforms and network effects.”—Doug McMillon, CEO, Wal-Mart Stores “The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal